About us
It all Started With A Wag
Sunday Woof Club was founded by two proud pet parents who understood that life is better with a little more fur, laughter, and snuggles.
What began as a simple appreciation for the cosy moments, wine nights on the couch, streaming marathons, and endless dog cuddles quickly evolved into a full-blown lifestyle brand for those who live for snuggles, sass, and shedding.
We believe that dog hair is a fashion statement, that every hour can be Yappy Hour, and that the bond between humans and their pups deserves to be celebrated with humour, heart, and cosy, everyday essentials.
Sunday Woof Club is for the ones who wouldn’t trade their fur-covered black leggings for anything in the world because they know that life’s best moments come with wagging tails and a little bit of chaos.
Spreading Pawsitivity
At Sunday Woof Club, our mission is simple:
Celebrate the everyday magic of life with dogs.
We create cosy, feel-good products that capture the humour, chaos, and unconditional love of being a dog parent.
Whether it’s a hoodie covered in fur, a mug that says exactly what you’re thinking, or a tote that tells the world you’d rather be home cuddling your pup, every item we make is designed to bring a smile — and a reminder that life’s best moments are a little messy, a little loud, and 100% full of heart.
Why You’ll Love It
Sunday Woof Club isn’t just about cute designs — it’s about living the good life with your dog by your side.
Our products are made for the real moments: the movie marathons interrupted by zoomies, the wine nights seasoned with a few rogue dog farts, and the lazy Sundays where snuggles are the only thing on the schedule.
You'll love Sunday Woof Club because we get it.
We get that dog hair is a permanent accessory.
We get that every outing is better with a four-legged plus one.
We get that the little things — a nudge from a cold nose, a paw in your lap — are the big things.
Our designs aren't just funny — they're your life, vibe, and story.
Comfortable, durable, and always dog-parent approved, everything we create is meant to wrap you in warmth, humour, and a deep appreciation for the messy, magical world of living with dogs.
Join The Club
At Sunday Woof Club, you’re not just buying a t-shirt or a hoodie — you’re joining a community of pet parents who truly get it.
Our club is made for those who believe that fur is a fashion statement, that happy barks are the best soundtrack, and that life’s best moments are made with four paws by your side.
When you join Sunday Woof Club, you're stepping into a community that celebrates every messy, magical, hilarious moment of dog parenthood together.
As a club member, you'll enjoy:
Exclusive discounts on all your favourite products
Early access to new drops and limited editions
Members-only merchandise you won’t find anywhere else
Access to our private community where we share stories, laughs, and the cutest members of our pack — your pups! 🐶💛
Let customers speak for us
from 20 reviewsIdeal for cool mornings in the garden. Surprised me, in a good way.
Bought a jumper for walking the dog – now I wear it all the time.
Comfortable enough to nap in, presentable enough for visitors.
Nice to find clothes that look good without trying too hard. Feels like it'll last.